40 Hires by Month End
Fill volume roles from sourcing, not from a pile of applicants.
- 01Plan backwards from day one
- 02Where volume hires really are
- 03One brief, five locations
- 04Screen without 200 phone calls
- 05Keep the bench warm
- 06The weekly numbers
Plan backwards from day one
Start from the date people walk in. Every step before it has a fixed delay and a drop-off. Count both before you contact anyone.
Work back from the start date
- Fix the start date, or two. A new site rarely needs all 40 on one day. Split into cohorts, for example 20 on the opening Monday and 20 two weeks later. Each cohort gets its own plan.
- List the fixed delays after the offer. Background check, drug screen, right-to-work check, licence checks, notice at the current job. Ask your checks provider and your last hires for real turnaround times. That gap sets your last offer date.
- List the delays before the offer. Time to reply, time to screen, time to book and run interviews, time to decide. Write the days you actually see, not the days you hope for.
- Pull your own ratios. Take your last volume push from your ATS and count each stage: contacted, replied, passed screen, interviewed, offered, started. Use those numbers, per site if you have them.
- No history? Run a test week. Contact a first batch, measure every stage for seven days, then put the real numbers into the worksheet below and re-plan.
Funnel worksheet
Type your own numbers. The boxes start empty on purpose: your ratios depend on the role, the town, the pay and the shift.
Fill the hires, the weeks and all five ratios to see your plan.
In The Cognitive
- Type the role in one sentence, with the town and the shift, and search.
- When your worksheet says you need more people this week, ask for more people for the same role.
Where volume hires really are
Most of the people who can do the job have never held the exact title. Look for the jobs that use the same skills on the same kind of shift.
Adjacent jobs, by role
| You are hiring | Look at people who were | What carries over |
|---|---|---|
| Warehouse Associate new fulfilment site, Reno | Delivery drivers, retail stockroom and night-fill staff, grocery receivers, forklift drivers in manufacturing | Scanners, pace targets, lifting, early and night shifts |
| Customer Service Advisor contact centre, Glasgow | Retail sales floor, hotel front desk, restaurant and bar staff, bank branch staff, receptionists | Calm with upset customers, using a till or booking system, working to targets |
| Patient Care Technician hospital system, Houston | CNAs, home health aides, EMTs, medical assistants, care home staff | Vitals, moving patients safely, charting, 12-hour shifts |
| Solar Installer crews, Phoenix | Roofers, electrician's helpers, HVAC helpers, cable and fibre installers, framing labourers | Working at height, heat, drills and wiring basics, crew work |
Four more places to look
- A site that closed. A distribution centre, call centre or clinic that shut in the last year left trained people in your town. Search for the closed employer as a past job.
- Returners. People who did this work, stepped away for family, study or caring, and now have a gap of a year or more. Many want fixed shifts. Say the shift in your first message.
- Agency temps. People who already worked at sites like yours through a staffing agency. They know the work and often want a permanent contract.
- Last season's people. Your own seasonal starters from last year who finished well. Message them first; they need the least training.
Write the must-haves as day-one needs
Ask what the job needs on the first shift, not what the last job ad said. If you train in a week, "2 years warehouse experience" removes most of the people you want.
Warehouse associates, delivery drivers or retail stockroom staff within 25 miles of Reno, NV. Has worked shifts in the last 2 years. Forklift experience is a plus. Not people in site manager roles.
CNAs, home health aides or EMTs in Houston, TX who could work as Patient Care Technicians. Current Texas CNA or PCT certification and BLS. Hospital or care home experience preferred.
In The Cognitive
- Paste the brief with the adjacent jobs named, for example "delivery drivers or retail stockroom staff near Reno".
- Open the Strong matches first. Each one says why it fits. Read the Possible ones for adjacent-job people.
- Shortlist the ones you want to contact and pass on the rest.
One brief, five locations
Write the brief once. Change the town, the radius and the shift per site. Keep everything else the same so the sites compare fairly.
Set each site before you search
- Radius by commute, not by map. Ask a current worker how long the drive or bus ride is from the edge of town. Set the radius to a commute people will do at 5am, every day, in winter.
- Shift fit. Write the exact pattern: days, hours, weekends, overtime. Nights and weekends shrink the pool. A site with a harder shift needs a wider radius or more contacts.
- Transport. Is there a bus that arrives before shift start? Is a car required? Is there a shuttle or parking? Put the answer in the first message.
- One person, one site. Where two radii overlap, assign each person to the nearest site, so nobody gets two messages for the same job.
Site sheet: Warehouse Associate, Reno + 4 nearby sites
Illustration. Radius, shifts and headcount below are made up to show the layout.
| Site | Radius | Shift | Transport | Hires |
|---|---|---|---|---|
| Reno | 20 mi | Days, Mon to Fri | Bus + parking | 12 |
| Sparks | 20 mi | Nights, Sun to Wed | Bus + parking | 10 |
| Fernley | 35 mi | Days, 4 x 10 hrs | Car needed | 8 |
| Carson City | 25 mi | Weekends | Car needed | 5 |
| McCarran | 30 mi | Nights, Wed to Sat | Shuttle from Sparks | 5 |
The template
[ROLE] for a [SITE TYPE] in [TOWN]. People within [RADIUS] of [TOWN] who have worked [ADJACENT JOBS] in the last 2 years. Must be able to work [SHIFT]. [CERTIFICATE OR LICENCE] if needed. Not people in manager roles.
Customer Service Advisors for a contact centre in Glasgow. People within 45 minutes of Glasgow city centre by train or bus who have worked in retail, hospitality, hotel reception or bank branches in the last 2 years. Must be able to work rotating shifts including Saturdays.
Solar installers for residential crews in Phoenix, AZ. People within 30 miles of Phoenix who have worked as roofers, electrician's helpers, HVAC helpers or cable installers. Must be able to work on roofs from 5am in summer. Driver's licence required.
In The Cognitive
- Write one plain-English brief per site. For the next site, type the change, for example "same role, within 35 miles of Fernley, NV", and search again.
- Set up one role per site, so each site keeps its own shortlist.
- Get email and phone for the people you shortlist.
Screen without 200 phone calls
Ask the knock-out questions in writing, run the first round without you, and only phone the people who are left.
The 5-question knock-out list
Write the pass answer next to each question before you send it. Anyone who fails one is out, politely and the same day.
1. This job is [SHIFT, e.g. nights, Sunday to Wednesday, 6pm to 4:30am]. Can you work that every week? 2. The site is at [ADDRESS]. How will you get there for a [TIME] start? 3. Can you start on [DATE]? 4. [ROLE MUST-HAVE, e.g. "Can you lift 50 lb many times a shift?" / "Do you hold a current Texas CNA certification and BLS?" / "Can you work on a roof in summer heat?"] 5. The pay is [RATE] per hour. Does that work for you?
- Put the pay in the screen. A pay mismatch found at offer stage costs you two weeks.
- Question 2 needs a real answer ("my car", "bus 11"), not yes or no.
- Add a right-to-work question if your country or site requires it.
The async first round
Three short questions, answered in the candidate's own time, scored against a guide you write first.
1. Tell me about a time a customer was angry with you. What did you say, and what happened next? 2. A customer calls about a late order. The system shows it left the depot yesterday. Walk me through the call. 3. Which shifts can you work, and is anything coming up in the next 3 months that would stop you?
| Score | What the answer has |
|---|---|
| 3 | A real example, what they said, and the result |
| 2 | A real example, but vague on what they did |
| 1 | General talk, no example |
Schedule group starts
- Fix the start days first (from section 01). Each offer names a start day, not "soon".
- Book final calls or site visits in blocks: one morning per site, several people per hour.
- Send the start-day details in writing: address, entrance, time, what to bring, who to ask for.
- Confirm two days before and again the day before. Anyone who does not confirm, call that afternoon and line up a bench person.
In The Cognitive
- Invite many candidates to an AI interview at once. Each one books their own time.
- The AI interviewer runs the first round and asks about the claims on their CV.
- Open the recording, transcript and scores. Call only the best.
Keep the bench warm
The people you did not hire this round are next month's fastest hires. Keep them, label them, and keep in touch.
Who goes on the bench
Label each person with: town, shifts they can work, date available, and the reason they are on the bench.
The message cadence
| When | Send |
|---|---|
| Same day | The "not this round" message below |
| Week 2 | A short check: still available, same shifts? |
| Week 6 | Any new start dates, or a second shift opening |
| Before each new site or peak | First call, before you search anyone new |
Hi [NAME], thank you for your time this week. We filled this start date, so we can't offer you a place in this group. You did well in the interview and we'd like to keep you first in line. Our next start is planned for [MONTH]. Can I message you then?
Hi [NAME], we spoke in [MONTH] about the [ROLE] job. We're opening a site in [TOWN] with a [SHIFT] start on [DATE]. You're on our first-call list. Are you still looking? If yes, reply with the best time to talk this week.
The next-site list
Keep one list per town, not per role. When a new site is announced, open that town's list first, then search for new people to fill the gap.
In The Cognitive
- Shortlist good people even when this round is full, so the list is there next time.
- Send picked people to your ATS.
The weekly numbers
One table, every Monday, by site. Type this week's counts and the totals add up. Compare against the plan from section 01.
| Site | Contacted | Replied | Screened | Offered | Started | Dropped |
|---|---|---|---|---|---|---|
| Reno | ||||||
| Sparks | ||||||
| Fernley | ||||||
| Carson City | ||||||
| McCarran | ||||||
| Total | 0 | 0 | 0 | 0 | 0 | 0 |
On a phone, scroll the table sideways. Dropped = anyone who said yes at some stage and then withdrew, stopped replying or did not turn up.
Read it across, then act
- Few replies for contacts: rewrite the first message. Put the pay, shift and town in the first line.
- Many replies, few pass the screen: the brief is too wide. Tighten the radius or the adjacent jobs for that site.
- Offers made, few starts: check the gap between offer and start, and the pay against the nearest competing site.
- One site far behind: widen its radius, or move bench people who can work its shift.
- Contacted below the plan: you will miss the start date. Ask for more people this week, not next.
In The Cognitive
- Ask for more people for the site that is behind, the same day you see the gap.
- Send the people you pick to your ATS, so every site's hires are in one place.
Start the first site this week
Type the role and the town. Free for 7 days, 100 credits, no card. 1 credit per person shown.